Sharing Dubé With a Friend: How Our Referral Program Works

Our salon referral program is simple. Your friend gets a credit toward their first appointment, and you get a credit toward your next visit. The current amounts are on our referral program page. There's no code to remember and no referral card to hand over. Your friend books online and mentions your name at their appointment. That's the whole thing, and it's our way of saying thank you.

Key takeaways

  • Your friend gets a credit toward their first appointment with us.
  • You get a credit toward your next visit.
  • No code needed. Your friend just mentions your name at the appointment.
  • Your friend can start with a complimentary consultation if they're unsure what to book.

How does the referral program work?

You tell a friend about us, your friend books, and you both get a thank-you credit. Your friend's goes toward their first appointment. Yours goes toward your next visit.

The only step that matters is the name. When your friend comes in for that first appointment, they simply mention your name. That's how we know who to thank. You'll find the same details on our referral program page.

Related guide: Your First Appointment at Dubé New York: What to Expect, which you can send your friend before their visit.

What you and your friend each get

  • What you receive. You: a credit toward your next visit. Your friend: a credit toward their first appointment.
  • What you do. You: Tell them about us. Your friend: Book and mention your name.
  • Referral code or card needed. You: No. Your friend: No.

What does my friend need to do to get their credit?

Your friend just needs to say your name at their first appointment. Nothing else. If they start with a complimentary consultation, they can ask us at that visit how the credit applies to their first service.

A few things help their first visit go smoothly. A credit card holds the appointment, and we ask for 48 hours notice to cancel or reschedule. Express services are for existing clients only, so first timers should book the full version of a service. If they're planning a big color change or smoothing, a complimentary consultation in person or by video is a smart first step. Every new extension client starts with a complimentary Extension Consultation. Our guide on how to prepare for a color consultation tells them what to bring.

How a referral works

  1. Share. Tell a friend about Dubé New York and the referral offer.
  2. They book. Your friend books their first appointment online.
  3. They mention you. At the appointment, your friend says your name.
  4. You're both thanked. They get a credit toward that visit and you get a credit toward your next one.

When do I get my credit?

Your credit goes toward your next visit once your friend has mentioned your name at their first appointment. You don't need to fill in a form or send us anything.

If you're not sure it was counted, just ask when you're next in or call us at (646) 533-7976. It helps to let us know your friend's name, too.

Which services make a good first visit for a friend?

The best first visit is the service your friend already needs. Here's how we'd point them:

  • A cut that fits their texture. Our haircut is shaped to how they actually wear their hair.
  • A color refresh. A gloss adds tone and shine and finishes with a blowdry.
  • A polished finish before an event. A blowout is an easy, low pressure way to meet us. Our guide on how to make a blowout last helps it hold.
  • Bigger color. Full, half head or impact lightening, each with toner and a blowdry.

Current pricing for all of these is on the Service Menu, so your friend can plan ahead.

Long layered brunette with soft caramel balayage at Dubé New York, New York NY
Long brunette layers with soft caramel balayage, a cut and color combination that suits a friend's first visit.

How do I tell a friend about us without it feeling like a sales pitch?

Just talk about your own hair. People ask where you go when they notice a great color or cut, and that's the easiest moment to share.

Tell them what you had done and what you liked about the visit. Maybe it was the time your stylist took to listen, or how calm the salon felt. If they want to see more, send them our Instagram at @dubenewyork or our client reviews in what our clients say. Then remind them to mention your name when they come in.

Honey blonde with a bright face framing money piece at Dubé New York, New York NY
Honey blonde waves with a bright money piece, the kind of color friends notice and ask about.

Why do we thank clients for referrals?

Because most new clients find us through someone who already sits in one of our chairs. That trust means a lot to us.

We're not a high volume salon. We'd rather grow one client at a time, and a recommendation from you is the best start a new client can have. A friend who arrives already knowing what to expect tends to feel at home fast. And your stylist gets to meet someone who shares your good taste in hair.

Beautiful things are meant to be shared, and so is a stylist you trust.

Dubé New York

Your referral questions, answered

Does my friend need a referral code or card?

No. There's no code, card or link to track. Your friend simply mentions your name at their first appointment, and that's how the referral is counted. If they tend to forget things, send a quick reminder text the day before. Your name at the appointment is the one step that makes sure you both get your credit.

Can I refer someone who has already been to Dubé New York?

The offer is for a friend's first appointment with us, so it's made for people who are new to the salon. If you're not sure your friend is new to us, give us a call at (646) 533-7976 before they book. We're happy to check so there are no surprises when they come in.

Can my friend talk to a stylist before booking?

Yes. We offer complimentary consultations in person or by video call. They're a great fit for a friend who's thinking about a big color change or PuraLuxe smoothing and wants a plan first. A friend who wants extensions starts with a complimentary Extension Consultation. Your friend can book a consultation online, then book the service their stylist recommends once they're ready.

Do the usual booking rules apply to my friend's first visit?

They do. A credit card holds the appointment, and we ask for 48 hours notice to cancel or reschedule. Changes inside that window carry a charge under our cancellation policy, which your friend will see when booking online. First timers should book the full version of a service, since express options are for existing clients.

Can my friend book with the same stylist I see?

Usually, yes. Every stylist's specialties are listed on our team page, so your friend can check before booking, or call us at (646) 533-7976 to ask about availability. Sharing your stylist often makes a first visit feel easier, since your friend already knows someone who trusts that chair with their own hair.

Share Dubé with someone you love

Send a friend our way and remind them to mention your name. You'll both be thanked with a credit.

Book Your Appointment or see the Service Menu

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